Job Title: Group Chief Marketing Officer

Location: London (Hybrid)

Salary: £200k–£220k base + bonus

We’re recruiting on behalf of a global, PE-backed group with a diverse, multi-brand portfolio spanning multiple international markets. This is a rare opportunity for a commercially driven marketing leader to take on a true group-level CMO mandate, shaping brand strategy, driving growth, and building a world-class marketing function at scale.

About the role

Reporting into the Chief Commercial Officer, you’ll lead the group’s global marketing and communications strategy across a wide portfolio of brands/business units. You’ll blend strategic vision with hands-on operational excellence, driving brand consistency at group level while empowering local teams to adapt for their markets.

This appointment reflects the organisation’s continued investment in marketing as a strategic driver of growth. You’ll lead a large, global marketing and communications function, working closely with a Group Creative Director, business unit marketing leaders, and the executive team to deliver on growth, reputation, and revenue goals.

What you’ll be doing

• Defining and delivering group-wide brand strategy, balancing global consistency with local market adaptation
• Owning and driving digital strategy end-to-end, from performance marketing and digital channels to marketing technology and data-driven optimisation, as a core growth engine, not just a support function
• Shaping marketing strategy across brand, digital, communications, and customer acquisition to drive measurable commercial growth
• Leading multi-jurisdictional communications and PR, including executive positioning and crisis communications
• Building strong relationships across the business to embed marketing into commercial and growth plans
• Leading, developing, and scaling a large global marketing team
• Owning budgets and ROI across all marketing and communications investment
• Acting as a strategic partner to the executive team on growth, market entry, and new launches

What we’re looking for

• Digital – strong, credible experience across digital and performance marketing, not just traditional brand
• Brand building – a genuine passion and track record for building brands, not just running campaigns
• Complex multi-brand – experience operating across a multi-brand or house-of-brands structure, balancing central strategy with local/business unit autonomy
• Scale / reach – experience leading and scaling substantial marketing teams across multiple markets or geographies
• Operating style – thrives in fast-paced, high-growth environments where priorities evolve quickly and marketing is expected to have measurable commercial impact.
• Competition – sharp commercial instincts, with a track record of winning share in a genuinely competitive market
• DNA – a strong cultural fit with an ambitious, high-energy, no-ego leadership style; a career trajectory that shows clear upward progression

Additionally:

• Candidates should be UK based, with the ability to work hybrid from London
• Additional languages are a bonus but not essential

Is this you?

To help candidates assess their fit, we’re particularly looking for leaders whose experience has been gained in environments such as:

• Predominantly in-house marketing leadership, rather than agency-side careers
• Commercially driven, fast-paced organisations, rather than exclusively large, highly matrixed corporates
• A predominantly permanent leadership career, rather than one built primarily through interim or fractional appointments